StudentCreator
Program
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Post What You Love, Earn What You Deserve
Air India
Student Creator
Program
Create. Go Viral. Get rewarded
Turn your creativity into rewards. Join the Air India Student Creator Program and unlock exclusive rewards up to ₹50,000 while helping students discover smarter ways to travel.
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What’s This About?
If you create,
this one's for you.
If your camera roll is full of reels, stories, edits, or travel content, this one's for you.
Become an Air India Student Creator and create content around exclusive Air India student travel offers. Your Instagram Reels and Stories, or YouTube Shorts and videos, can earn rewards, grow your creator profile, and help fellow students travel smarter.
Whether you're already creating content or just getting started, if you've got ideas, we've got the opportunity.
Here’s How It Works
Your Journey Starts Here
Five steps. One creator journey.
Start your journey- 01
Register
Sign up and officially become an Air India Student Creator.
- 02
Unlock Your Creator Kit
Once approved, access your unique referral code and campaign brief from your creator dashboard.
- 03
Create. Go Viral. Get Rewarded
Create and share Reels, Stories, Shorts, and videos featuring the Air India Student Offer, specifically for Instagram and YouTube.
- 04
Earn Rewards
Earn for qualified Instagram impressions, YouTube views, and successful bookings made through your referral code.
- 05
*Get a Chance to Be Featured by Air India
Top-performing creators may get a shoutout from Air India.
* Subject to brand guideline compliance and approval from the Air India team.
Secure the Bag
Rewards That
Take You Places
Earn Rewards
Up to ₹50,000
Post What You Love, Earn What You Deserve
Earn ₹40 for every 1,000 qualified Instagram impressions or YouTube views.
Earn ₹150 for every successful eligible domestic or international booking made using your referral code.
Post What You Love, Earn What You Deserve
Travel Perks = Unlocked
The Offer Worth Sharing
Exclusive Air India Student Travel Offers
Enjoy the best student travel experience by booking directly through the Air India website or mobile app –
Offer valid on eligible Air India flights booked through the Air India website or mobile app.
- Student offers are exclusively available on the Air India website and app.
- Apply your referral code seamlessly during checkout.
- Manage your booking, date changes, and travel details in one place.
- Get a secure, hassle-free booking experience with direct customer support.
- Access the latest student offers and exclusive promotions first.
* Subject to brand guideline compliance and approval from the Air India team.
Content Ideas
Start With Your Vibe.
Make It Travel.
Authentic.
Creative.
Uniquely you.
Bring the Air India Student Offer into real student life on Instagram or YouTube. Keep it authentic, creative, and uniquely you.
Create content like:
Help Your Gang
How to Redeem
Your Referral Code
Your friends can redeem your referral code in just a few steps.
Helping your friends travel has never been this rewarding.
Visit Air India- 01
Visit the Air India website or app
- 02
Log in to unlock 50% OFF on convenience fee*
- 03
Select Student under Concession Type
- 04
Apply your referral code while booking
- 05
Save more and fly smarter
* Subject to brand guideline compliance and approval from the Air India team.
Leaderboard
Keep Building Your Journey.
Track your progress as you create and climb the rankings.
Every post gets you one step closer to the top.
- Qualified Impressions
- Successful Bookings
- Rewards Earned
- National Rank
- Level Progress
Facts
Things You Should Know
FAQs
Who can join?+
College and university students across India who meet the programme eligibility requirements can apply.
Do I need a minimum number of followers?+
No fixed follower count is required. We value creativity, authenticity, consistency, and student relevance.
Can private Instagram accounts participate?+
Your creator profile should be public when the programme team reviews your application and campaign content.
How are impressions and views verified?+
Creators submit live Instagram or YouTube content links. The programme team validates qualified campaign metrics before rewards are calculated.
How are bookings tracked?+
Successful eligible domestic and international bookings are attributed through the creator’s unique referral code.
When are rewards paid?+
Verified creator rewards are reviewed and paid monthly. Your latest reward status appears in the creator workspace.
Can I submit multiple posts?+
Yes. Approved creators can submit multiple eligible Instagram Reels or Stories and YouTube Shorts or videos from their creator workspace.
What happens if content is rejected?+
The review status and programme guidance appear in the creator workspace so the content can be corrected where applicable.
Terms & Conditions
Offer validity+
Valid till 31 October 2026.
Eligible bookings+
Offer valid on eligible domestic and international Air India flights booked through the Air India website or mobile app.
Connecting flights+
Not valid on connecting flights with other airlines.
Air India account+
You must be logged in to your Air India account to avail this offer.
Creator rewards+
Creator rewards are subject to verification of qualified Instagram or YouTube performance and booking data.
Reward qualification+
To qualify for creator rewards, participants must generate valid qualified Instagram or YouTube engagement and complete at least one successful booking through their referral code.
Fraudulent activity+
Any fraudulent activity, invalid traffic, bot-generated engagement, or misuse of referral codes may lead to disqualification.
Program updates+
Air India reserves the right to modify, suspend, or discontinue the program at any time without prior notice.
Communications+
By signing up for the Student Creator Program, you consent to receive marketing and promotional communications from Air India Group.
Let’s Go
Ready for Takeoff?
Your next Instagram Reel or YouTube Short could inspire someone's next trip and earn you rewards along the way.
Join the Air India Student Creator Program today.
Post What You Love, Earn What You Deserve.Create. Go Viral. Get rewarded